Healthcare and technology have made incredible strides in patient care over the last two decades, but challenges remain.
First, credit where credit is due: Healthcare and technology have made incredible strides in patient care over the last two decades, shifting care from within the four walls of a hospital to remote-care settings. Medical records can even be accessed from a smartphone.
But not all tech vendors that enter the healthcare environment do so successfully. Many vendors, including some of the most dominant players in the tech space, have a revolving door of healthcare leaders. Others hop in, then hop out again when the juice doesn't quite prove worth the squeeze.
There are exceptions: Those that forge ahead, establishing stronger partnerships with health systems to bring innovative solutions to longstanding medical challenges. And it's those fringe cases that prove the great opportunity for innovation within healthcare for vendors willing to commit, said Dan Dodson, CEO of Fortified Health Security, to truly ascertain the challenges and engineer solutions that above all else realize the "uniquenesses of healthcare.”
Vendors able to do that can “solve real problems in healthcare, can be very successful, and help move the market forward,” said Dodson.
Here's what doesn't usually work: A vendor identifies an inefficiency that it decides to fix for the healthcare sector, then goes off into the lab so IT developers can decide what is the most effective approach. Too often the end result fails to consider the nuances that drive healthcare decision making.
“It can be kind of a culture shock almost because a lot of times the primary motivators are much different in healthcare than they are in other verticals, specifically around patient care and things of that nature,” said Ben Denkers, chief innovation officer for CynergisTek. “It’s unlike anything else.".
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